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How GDPR Changes US Big Tech

News. The new European privacy law, GDPR, is having effect all over the world for companies wanting a part of the lucrative EU market. Big in the US has been changing their services to live up to the new regulation.

Google has started letting users choose what data they want to share with its various products. Amazon has begun improving data encryption on its cloud storage service. And Facebook has rolled out a new global data privacy center. A major reason for these shifts comes from Europe and the General Data Protection Regulation, GDPR, taking on May 25th 2018.

According to The New York Times, Facebook and Google have deployed hundreds of people to make sense of the EU regulations. Many of the companies have overhauled how they give users access to their own privacy settings. Some have redesigned certain products that suck up too much user data. And in some cases, companies have removed products entirely from the European market because they would violate the new privacy rules.

The biggest challenge, according to the paper, has been preparing for the regulation’s mandate that people in Europe must have control over how their digital data is organized.

Some American tech companies said they welcomed the new data protection rules.

“We embrace G.D.P.R. because it sets a strong standard for privacy and data protection rights, which is at the core of our business,” Julie Brill, a corporate vice president and deputy general counsel at Microsoft, said in an interview with The New York Times. “

Read the story in The New York Times