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Data Control - monopoly or individual control

Data as the new power. About data monopolies with European Commissioner for Competition Margrethe Vestager and law professor Frank Pasquale. About the alternatives; Personal Data Stores, where individuals have power over their own data with two interesting start-up-cases.

Date: 9th September 2016, 13.00-16.00

Sted:, Linnesgade 25, 1361 Copenhagen K (at Nørreport)

Register: Free for members. 500 DKR including access to video recordings of the former talks in DataEthics. Send an email to



Welcome and a short intro to the topic

European Commissioner for Competition Margrethe Vestager will talk about data as power and the challenges in regulation, competition and consumers. Professor and ‘Black Box Society’ author Frank Pasquale, Maryland University, will give his perspective over video link from the US.

13.50  Q & A with Margrethe Vestager and Frank Pasquale

14.00-14.20 Break

Hear about Personal Data Stores, PDS,  a new and growing industry with many different start-ups. We will explain the overall trend and introduces 2-3 start-ups. The Danish DATA for GOOD Foundataion (Line2Life) is founded by Annemette Brock and Jens Lunn,  and the British CitizenMe by StJohn Deakins.

Background on Personal Data Stores: We see a new movement in especially Europe trying to turn the digital infrastructure around. Today the powerful – government, companies and organisations – get more and more access to individuals – the weak part in a democracy – who are becoming more and more transparent. With the new infrastructure multinational power will be turned into individual self-determination. It is so new that there is not common word for it; Personal Data Stores, PDS, Personal Information Management Systems, PIMs or Vendor Relationship Management, VRM , are some of the names. Some of these start-ups are non-profit and coops, others are commercial wanting to help individuals sell their data. But they all want to help individuals gain control over there personal data and help them collect, stores, update, correct, analyze and share their data. What is really important is the possibility of retracting consent to third partices. In other words; individuals set their own privacy standards. 


1)Blockchain – reversing the data infrastructure: Blockchain is a technology that can put individuals in control of their own data. How does it work? What is its history, potentials, limits and future? v Francesco Lapenta, Associate Professpr, Roskilde University, Dept. of Communications, Business & Information Technology
2) The Data Ethical Company. Hear about companies, who are working with data ethics in different ways from new book ‘DataEthics – the New Competitive Advantage‘ with Gry Hasselbalch and Pernille Tranberg


Drinks and good-by




Margrethe Vestager, Twitter: @vestager, age 48, is EU Commissioner for Competition. She previously served as Minister for Economic Affairs and the Interior (2011-14) and Minister for Education (1998-2001) of Denmark, and as President of the ECOFIN Council (2012). She was Political leader of the Danish Social Liberal Party (2007-14), and has worked for the Danish Ministry of Finance (1993-95). Ms. Vestager holds an MSc in Economics (University of Copenhagen).

fpasqualeresizedforwebFrank Pasquale is Professor of Law at the University of Maryland, an Affiliate Fellow at Yale Law Schoolâe(tm)s Information Society Project, and a member of the Council for Big Data, Ethics, and Society. Author of The Black Box Society: The Secret Algorithms That Control Money and Information. Pasquale has written many interesting papers on e.g. Access, Fairness and Accountability. Twitter: @FrankPasquale
Skærmbillede 2016-06-23 kl. 12.52.05
StJohn Deakins founder Citizenme, a personal data store, helping digital citizens gain control of their digital identity. He has worked with online businesses for decaded and has recently returned to London after spending 12 years living in Singapore from where he worked to advance mobile data services. In late 2010 he sold his mobile multimedia platform company, 3ple-media, to a US private equity firm. He write for HuffingtonPost and loves licorice Twitter: @StJohnDeakins

annemmetteAnnemette Broch is one of the founding members and driving forces behind Line2Life – a project that combines big-data and social responsibility. Annemettes vision in life is: “Maximising impact through insights” and “Doing the right things right” – both professionally and personally. She has worked with all aspects of strategy and marketing with a speciality in direct-marketing, CRM and customer Strategy.  She’s author of the book: “Kronisk RAMT”, 2013. Twitter: @AnnemetteBroch

Jens Lunn fotoJens Lunn is one of the leading members of Line2Life. He has a background with in sales, strategy and management. For 17 years he worked for one of Denmarks leading insurance companies Codan Forsikring, where he was responsible for driving sales & customer relationships. For the last 8 years Jens worked for Falck, latest as CEO of Falck Hjælpemidler. Jens has a Master of Science (MSc) in Business Administration and Commercial Law from Copenhagen Business School.