{"id":2201,"date":"2016-03-07T21:00:45","date_gmt":"2016-03-07T21:00:45","guid":{"rendered":"http:\/\/dataethics.eu\/?p=2201"},"modified":"2016-03-08T20:09:11","modified_gmt":"2016-03-08T20:09:11","slug":"skjulte-tracking-paa-dit-haandled","status":"publish","type":"post","link":"https:\/\/dataethics.eu\/da\/skjulte-tracking-paa-dit-haandled\/","title":{"rendered":"Den skjulte tracking p\u00e5 dit h\u00e5ndled"},"content":{"rendered":"

Analyse. Inden du k\u00f8ber et armb\u00e5nd (en wearable) til at m\u00e5le din sundhed, s\u00e5 tjek, om du kan stole p\u00e5 firmaet bag. Produkter til selvm\u00e5lere er et lukrativt forretningsomr\u00e5de i hastig v\u00e6kst, og de er motiverende. Men de fleste l\u00e6kker persondata, der kan misbruges. De f\u00e6rreste beskytter dit privatliv. Der er dog to m\u00e6rker, der g\u00f8r.<\/strong><\/p>\n

Da jeg fik min f\u00f8rste motions-tracker – et gummiarmb\u00e5nd med en lille chip i – for at m\u00e5le mine skridt og s\u00f8vn, kom jeg til at l\u00e6se handelsbetingelserne fra firmaet bag, FitBit. De gav mig en mistanke om, at firmaets dataetiske adf\u00e6rd var frav\u00e6rende, s\u00e5 jeg gik p\u00e5 fakenamegenerator.com og fik mig en ny identitet til det form\u00e5l, Nanna H. Bach. Jeg lavede en email-adresse i samme navn og hookede ikke op p\u00e5 selskabets smartphone-app, for s\u00e5 kunne jeg ikke skjule min lokation. I stedet brugte jeg kun min computer med VPN p\u00e5, s\u00e5 jeg kunne \u00e6ndre min lokation\/IP-adresse. Mit m\u00e5l var at tracke mine daglige antal skridt og min s\u00f8vn, og eftersom jeg betalte for Fitbit-armb\u00e5ndet, kunne jeg ikke se nogen grund til ogs\u00e5 at betale med mine personlige data.
\nI dag, fire \u00e5r senere, har Fitbit, der nu ogs\u00e5 m\u00e5ler b\u00e5de puls og hjerterytme, flere gange bevist, at der var god grund til at v\u00e6re skeptisk overfor misbrug af mine persondata.<\/p>\n

Beliggenhed, beliggenhed, beliggenhed, siger de i ejendomsm\u00e6glerbranchen. Lokation, lokation, lokation kunne mantraet lyde i data broker industrien. Og ikke mindst i den hastigt voksende og lukrative \u2018wearable-industri\u2019. Den har det fine og h\u00f8je form\u00e5l at v\u00e6kke vores interesse for at komme i bedre form. Det g\u00f8r disse wearables faktiske ogs\u00e5. Det er sjovt, inspirerende og motiverende at selvm\u00e5le og konkurrere med andre udvalgte venner. Men der er samtidig en god grund til at v\u00e6re opm\u00e6rksom p\u00e5, hvad disse b\u00e6rbare dataindsamlere ogs\u00e5 bruges til. De fleste af dem er nemlig sm\u00e5 \u2018spioner\u2019, der indsamler massive m\u00e6ngder af personf\u00f8lsomme data og deler dem med andre, uden at bede om vores eksplicitte samtykke, som man skal if\u00f8lge europ\u00e6isk lovgivning.<\/p>\n

Suger MAC-adresser ud af os<\/strong>
\nMange wearables g\u00f8r alts\u00e5 mere end blot at stille m\u00e5leredskaber til r\u00e5dighed for os. De sender ogs\u00e5 vores data afsted til udefrakommende. If\u00f8lge en unders\u00f8gelse fra den canadiske non-profit Open Effect tillader b\u00e5de Fitbit og Garmin, at andre kan suge MAC-adresser ud af deres armb\u00e5nd. MAC st\u00e5r for \u2018media access control address\u2019 og er et unik nummer, man har i fx telefoner og alts\u00e5 ogs\u00e5 i wearables. I \u2018Smarte byer\u2019 suger chips i lygtep\u00e6le, v\u00e6gge og andre steder MAC-adresser ud af ens telefon ved hj\u00e6lp af en \u00e5ben Bluetooth eller Wi-fi for at m\u00e5le trafikken. Men Det samme kan man \u00e5benbart ogs\u00e5 med disse wearables. En enkelt MAC-adresse er i sit selv ikke identificerbar, men opsamlinger af flere MAC-adresser kan linkes til f.eks. kreditkortk\u00f8b og kan g\u00f8re os identificerbare og give mulighed for at opbygge profiler af os, siger eksperter til SF Chronicle<\/a>.
\nEn unders\u00f8gelses fra University of Toronto<\/a> bekr\u00e6fter, at Fitbit og Co fuldkommen har overset at tage hensyn til privacy. Af otte unders\u00f8gte wearables, Apple Watch, Basis Peak, Fitbit Charge HR, Garmin Vivosmart, Jawbone Up 2, Whitings Pulse O2 , Mio Fuse and Xiaomi Mi Band er det kun Apple Watch, der ikke l\u00e6kker MAC-adresser som beskrevet i en tidligere artikel<\/a>.<\/p>\n

Den brugbare, lettilg\u00e6ngelige persondata<\/strong>
\nData kan bruges og misbruges afh\u00e6ngig af \u00f8jnene der ser, f.eks. bruges data fra wearables i skilsmissesager i USA til at bevise utroskab (hvor var du, og var du aktiv om natten), til at bevise, at man faktisk er blevet mindre aktiv efter en ulykke<\/a> eller til at modbevise, at et p\u00e5st\u00e5et voldt\u00e6gtsoffer faktisk ikke blev voldtaget<\/a>.
\nFitbit demonstrerede i 2014, at firmaet havde glemt alt om privacy, da det kom frem, at en simpel google-s\u00f8gning kunne afsl\u00f8re alle de Fitbit-brugere, der havde noteret deres seksuelle aktiviteter<\/a>. Den del af Fitbit var nemlig public-by-default. Desuden samarbejder Fitbit t\u00e6t med forsikringsindustrien i USA, hvoraf et endnu lille mindretal er begyndt at give kunder lavere pr\u00e6mier, hvis <\/a>de g\u00e5r med en tracker og beviser, at de er tilstr\u00e6kkeligt aktive.<\/p>\n

\"tracker\"
APPLE WATCH<\/figcaption><\/figure>\n

To m\u00e6rker forst\u00e5r<\/strong>
\nI hvert fald en ud af seks forbrugere (tal fra 2014) bruger wearables. Brugen vil utvivlsomt stige, fordi det \u00e9r en motivationsfaktor, s\u00e5 hvis du hopper p\u00e5 b\u00f8lgen, er det en god ide at v\u00e6lge et produkt, som er sikkert og respekterer vores privatliv.<\/p>\n

\"tomtomtracker\"
PR FOTO – TOM TOM<\/figcaption><\/figure>\n

Apple Watch gik ud som vinderen i den canadiske unders\u00f8gelse ligesom Apples Tim Cook ikke kun bek\u00e6mper et FBI-fors\u00f8g p\u00e5 at f\u00e5 adgang til en krypteret smartphone men ogs\u00e5 har sagt<\/a>: \u201cMange virskomheder suger alle t\u00e6nkelige persondata til sig, s\u00e5 de kan l\u00e6re mere om dig og kapitalisere p\u00e5 det. Vi synes det er forkert. Og det er ikke s\u00e5dan en virksomhed, Apple vil v\u00e6re”.<\/em>
\nUdover Apple er hollandske TomTom, der har en sports-tracker<\/a>, et godt bud. TomTom har fokus p\u00e5 privacy b\u00e5de i deres GPSer og deres selvm\u00e5lings-v\u00e6rkst\u00f8j. Det europ\u00e6iske firmas privatlivspolitik<\/a> er eksemplarisk og siger blandt andet: \u201cVi beskytter dine data. Dine data er dine. Vi g\u00f8r vores yderste for at undg\u00e5 at de nogensinde ryger i de forkerte h\u00e6nder\u201d.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Analyse. Inden du k\u00f8ber et armb\u00e5nd (en wearable) til at m\u00e5le din sundhed, s\u00e5 tjek,…<\/p>\n","protected":false},"author":1,"featured_media":2209,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,44,36,108],"tags":[733],"class_list":["post-2201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyser","category-digitalt-selvforsvar","category-forretningsmodeller","category-nyt","tag-tomtom"],"yoast_head":"\nDen skjulte tracking p\u00e5 dit h\u00e5ndled · Dataetisk Tænkehandletank<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dataethics.eu\/da\/skjulte-tracking-paa-dit-haandled\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Den skjulte tracking p\u00e5 dit h\u00e5ndled · Dataetisk Tænkehandletank\" \/>\n<meta property=\"og:description\" content=\"Analyse. Inden du k\u00f8ber et armb\u00e5nd (en wearable) til at m\u00e5le din sundhed, s\u00e5 tjek,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dataethics.eu\/da\/skjulte-tracking-paa-dit-haandled\/\" \/>\n<meta property=\"og:site_name\" content=\"Dataetisk Tænkehandletank\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-07T21:00:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-03-08T20:09:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dataethics.eu\/wp-content\/uploads\/tracker1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"919\" \/>\n\t<meta property=\"og:image:height\" content=\"414\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pernille Tranberg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dataethicseu\" \/>\n<meta name=\"twitter:site\" content=\"@dataethicseu\" \/>\n<meta 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