{"id":1289,"date":"2015-11-22T17:37:57","date_gmt":"2015-11-22T17:37:57","guid":{"rendered":"http:\/\/dataethics.eu\/?p=1289"},"modified":"2015-11-30T09:23:32","modified_gmt":"2015-11-30T09:23:32","slug":"the-eu-will-suusiness-models","status":"publish","type":"post","link":"https:\/\/dataethics.eu\/da\/the-eu-will-suusiness-models\/","title":{"rendered":"The EU to Support Privacy-Enhancing Business Models"},"content":{"rendered":"
\"EUopinion7\"<\/a>News:<\/strong> The EU intends to maximise growth and competitiveness\u00a0by\u00a0exploiting\u00a0big data.\u00a0But the\u00a0Digital Single Market cannot\u00a0uncritically import the data-driven technologies and\u00a0businessmodels\u00a0which have\u00a0become economic mainstream\u00a0in other areas of the world.\u00a0Instead it needs to show leadership in\u00a0developing\u00a0accountable personal data processing.\u00a0The\u00a0internet has evolved in a way that surveillance\u00a0–\u00a0tracking people\u2019s behaviour\u00a0–\u00a0is considered\u00a0as\u00a0the indispensable revenue\u00a0model\u00a0for\u00a0some\u00a0of the most successful companies.\u00a0This\u00a0development calls for critical assessment and search for other options.<\/div>\n

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We have to avoid building ‘data dictatorships’ where\u00a0big data is used to predict a child\u2019s performance at school or an adult\u2019s susceptibility to illness or premature death, to default on credit or commit crime, says EDPS. A data dictator ship can also have a chilling effect on creativity and innovation. With big data analytics, there is a tendency to discourage or penalise spontaneity, experimentation or deviation\u00a0from the\u00a0statistical \u2018norm\u2019,\u00a0and to reward\u00a0conformist behaviour.<\/div>\n
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The\u00a0European Data Protection Supervisor (EDPS)\u00a0believes that\u00a0responsible and sustainable\u00a0development of\u00a0big\u00a0data must rely on\u00a0four essential elements:<\/div>\n
\u2022\u00a0organisations must be\u00a0much more\u00a0transparent\u00a0about how they process\u00a0personal data;<\/div>\n
\u2022\u00a0afford users\u00a0a higher\u00a0degree of\u00a0control\u00a0over how their data is used;<\/div>\n
\u2022\u00a0design\u00a0user friendly\u00a0data protection into their products and services; and<\/div>\n
\u2022\u00a0become more\u00a0accountable\u00a0for what they do.<\/div>\n
Read more\u00a0in\u00a0EU’s opinion 7\/2015 Meeting the Challenges of Big Data<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

News: The EU intends to maximise growth and competitiveness\u00a0by\u00a0exploiting\u00a0big data.\u00a0But the\u00a0Digital Single Market cannot\u00a0uncritically import…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191,9,370],"tags":[],"class_list":["post-1289","post","type-post","status-publish","format-standard","hentry","category-business-models","category-latest-news","category-news"],"yoast_head":"\nThe EU to Support Privacy-Enhancing Business Models · Dataetisk Tænkehandletank<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dataethics.eu\/da\/the-eu-will-suusiness-models\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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